{"id":1367,"date":"2020-09-22T17:04:48","date_gmt":"2020-09-22T16:04:48","guid":{"rendered":"https:\/\/articagency.cat\/?post_type=project&#038;p=1367"},"modified":"2022-09-29T14:06:59","modified_gmt":"2022-09-29T13:06:59","slug":"fundasbcn-inbound-marketing-per-ecommerce","status":"publish","type":"project","link":"https:\/\/articagency.cat\/es\/project\/fundasbcn-inbound-marketing-per-ecommerce\/","title":{"rendered":"FundasBCN: Inbound Marketing por eCommerce"},"content":{"rendered":"<p>FundasBCN es una startup puro eCommerce, que necesita Inbound Marketing por eCommerce, que est\u00e1 creciendo a ritmos de dos d\u00edgitos gracias a la innovaci\u00f3n en su concepto de producto y en <strong>su apuesta por el marketing online<\/strong>. Toda su inversi\u00f3n de marketing est\u00e1 concentrada en el online y en concreto en Inbound Marketing. Cuentan con Artic Agency para ser <strong>l\u00edderes en el mercado espa\u00f1ol<\/strong> y empezar, con una estrategia de internacionalizaci\u00f3n sobre los mercados franc\u00e9s, ingl\u00e9s y alem\u00e1n y holand\u00e9s.<\/p>\n<p>FundasBCN pr\u00e1cticamente<strong> ha duplicado el n\u00famero de visitas<\/strong> p\u00fablico no relacionado con la marca el primer a\u00f1o. Adem\u00e1s, el tr\u00e1fico generado desde tr\u00e1fico org\u00e1nico ha incrementado un 28% la tasa de conversi\u00f3n.<\/p>\n<h3>El poder de los detalles<\/h3>\n<p>Incluimos Instagram y Pinterest en la paleta de redes sociales de FundasBCN. Adem\u00e1s, <strong>damos m\u00e1s peso al trabajo sobre social media<\/strong> que genera unos resultados muy interesantes por la afinidad del canal con su target objetivo.<\/p>\n<p><em>Inbound Marketing es una disciplina en la que es f\u00e1cil entender y aplicar los principios generales. La vocaci\u00f3n por profundizar marca la diferencia. El secreto es en los detalles.<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>FundasBCN \u00e9s una startup pur eCommerce, que necessita Inbound M\u00e0rketing per eCommerce, que est\u00e0 creixent a ritmes de dos d\u00edgits gr\u00e0cies a la innovaci\u00f3 en el seu concepte de producte i en la seva aposta pel m\u00e0rqueting en l\u00ednia. Tota la seva inversi\u00f3 de m\u00e0rqueting est\u00e0 concentrada a l&#8217;online i en concret a Inbound Marketing. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":853,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"_uag_custom_page_level_css":"","footnotes":""},"project_category":[59,21,14,20],"project_tag":[],"class_list":["post-1367","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-cro","project_category-ecommerce","project_category-posicionament","project_category-xarxes-socials"],"uagb_featured_image_src":{"full":["https:\/\/articagency.cat\/wp-content\/uploads\/2022\/09\/posicionamiento-web-ecommerce.jpg",1920,1280,false],"thumbnail":["https:\/\/articagency.cat\/wp-content\/uploads\/2022\/09\/posicionamiento-web-ecommerce-150x150-1.jpg",150,150,true],"medium":["https:\/\/articagency.cat\/wp-content\/uploads\/2022\/09\/posicionamiento-web-ecommerce-300x200-1.jpg",300,200,true],"medium_large":["https:\/\/articagency.cat\/wp-content\/uploads\/2022\/09\/posicionamiento-web-ecommerce-768x512-1.jpg",768,512,true],"large":["https:\/\/articagency.cat\/wp-content\/uploads\/2022\/09\/posicionamiento-web-ecommerce-1024x683-1.jpg",1024,683,true],"1536x1536":["https:\/\/articagency.cat\/wp-content\/uploads\/2022\/09\/posicionamiento-web-ecommerce-1536x1024-1.jpg",1536,1024,true],"2048x2048":["https:\/\/articagency.cat\/wp-content\/uploads\/2022\/09\/posicionamiento-web-ecommerce.jpg",1920,1280,false],"trp-custom-language-flag":["https:\/\/articagency.cat\/wp-content\/uploads\/2022\/09\/posicionamiento-web-ecommerce-18x12.png",18,12,true],"et-pb-post-main-image":["https:\/\/articagency.cat\/wp-content\/uploads\/2022\/09\/posicionamiento-web-ecommerce-400x250-1.jpg",400,250,true],"et-pb-post-main-image-fullwidth":["https:\/\/articagency.cat\/wp-content\/uploads\/2022\/09\/posicionamiento-web-ecommerce-1080x675-1.jpg",1080,675,true],"et-pb-portfolio-image":["https:\/\/articagency.cat\/wp-content\/uploads\/2022\/09\/posicionamiento-web-ecommerce-400x284-1.jpg",400,284,true],"et-pb-portfolio-module-image":["https:\/\/articagency.cat\/wp-content\/uploads\/2022\/09\/posicionamiento-web-ecommerce-510x382-1.jpg",510,382,true],"et-pb-portfolio-image-single":["https:\/\/articagency.cat\/wp-content\/uploads\/2022\/09\/posicionamiento-web-ecommerce-1080x720-1.jpg",1080,720,true],"et-pb-gallery-module-image-portrait":["https:\/\/articagency.cat\/wp-content\/uploads\/2022\/09\/posicionamiento-web-ecommerce-400x516-1.jpg",400,516,true],"et-pb-post-main-image-fullwidth-large":["https:\/\/articagency.cat\/wp-content\/uploads\/2022\/09\/posicionamiento-web-ecommerce.jpg",1920,1280,false],"et-pb-image--responsive--desktop":["https:\/\/articagency.cat\/wp-content\/uploads\/2022\/09\/posicionamiento-web-ecommerce-1280x853-1.jpg",1080,720,true],"et-pb-image--responsive--tablet":["https:\/\/articagency.cat\/wp-content\/uploads\/2022\/09\/posicionamiento-web-ecommerce-980x653-1.jpg",827,551,true],"et-pb-image--responsive--phone":["https:\/\/articagency.cat\/wp-content\/uploads\/2022\/09\/posicionamiento-web-ecommerce-480x320-1.jpg",405,270,true]},"uagb_author_info":{"display_name":"Francesc Beumala Suri\u00e0","author_link":"https:\/\/articagency.cat\/es\/author\/francesc\/"},"uagb_comment_info":0,"uagb_excerpt":"FundasBCN \u00e9s una startup pur eCommerce, que necessita Inbound M\u00e0rketing per eCommerce, que est\u00e0 creixent a ritmes de dos d\u00edgits gr\u00e0cies a la innovaci\u00f3 en el seu concepte de producte i en la seva aposta pel m\u00e0rqueting en l\u00ednia. Tota la seva inversi\u00f3 de m\u00e0rqueting est\u00e0 concentrada a l&#8217;online i en concret a Inbound Marketing.&hellip;","_links":{"self":[{"href":"https:\/\/articagency.cat\/es\/wp-json\/wp\/v2\/project\/1367","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/articagency.cat\/es\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/articagency.cat\/es\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/articagency.cat\/es\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/articagency.cat\/es\/wp-json\/wp\/v2\/comments?post=1367"}],"version-history":[{"count":0,"href":"https:\/\/articagency.cat\/es\/wp-json\/wp\/v2\/project\/1367\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/articagency.cat\/es\/wp-json\/wp\/v2\/media\/853"}],"wp:attachment":[{"href":"https:\/\/articagency.cat\/es\/wp-json\/wp\/v2\/media?parent=1367"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/articagency.cat\/es\/wp-json\/wp\/v2\/project_category?post=1367"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/articagency.cat\/es\/wp-json\/wp\/v2\/project_tag?post=1367"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}