{"id":34574,"date":"2025-05-06T15:35:00","date_gmt":"2025-05-06T14:35:00","guid":{"rendered":"https:\/\/articagency.cat\/?post_type=project&#038;p=34574"},"modified":"2025-05-07T12:36:50","modified_gmt":"2025-05-07T11:36:50","slug":"seo-for-sustainable-furniture-and-decoration","status":"publish","type":"project","link":"https:\/\/articagency.cat\/en\/project\/seo-for-sustainable-furniture-and-decoration\/","title":{"rendered":"Project for Dominika Home: SEO for Sustainable Furniture and Decoration"},"content":{"rendered":"<p class=\"wp-block-paragraph\">At Artic Agency, we work to enhance the digital presence of specialized businesses through personalized websites and efficient SEO strategies. One of our latest projects has been with <strong>Dominika Home<\/strong>, the store founded by <strong>Dominika Niedbala<\/strong>, where we have carried out an SEO optimization strategy to improve its positioning and attract customers interested in <strong>sustainable furniture and decoration<\/strong>.<\/p>\n\n\n\n<div class=\"wp-block-uagb-image uagb-block-72e8854e wp-block-uagb-image--layout-default wp-block-uagb-image--effect-static wp-block-uagb-image--align-none\"><figure class=\"wp-block-uagb-image__figure\"><img decoding=\"async\" srcset=\"https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/SEO-per-Mobiliari-i-Decoracio-Sostenible-1024x576.png ,https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/SEO-per-Mobiliari-i-Decoracio-Sostenible.png 780w, https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/SEO-per-Mobiliari-i-Decoracio-Sostenible.png 360w\" sizes=\"(max-width: 480px) 150px\" src=\"https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/SEO-per-Mobiliari-i-Decoracio-Sostenible-1024x576.png\" alt=\"SEO for Sustainable Furniture and Decoration\" class=\"uag-image-34575\" width=\"1024\" height=\"576\" title=\"SEO for Sustainable Furniture and Decoration\" loading=\"lazy\" role=\"img\"\/><\/figure><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">1\ufe0f\u20e3 Project objective<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The project focused on: \u2714 <strong>Analysis and development of an SEO strategy<\/strong>, based on the search for specific keywords to improve visibility in search engines. \u2714 <strong>Key page optimization<\/strong> of the website to strengthen Dominika Home&#039;s online presence in the sustainable furniture sector. \u2714 <strong>Improved navigation and content structuring<\/strong> to offer a smoother experience to users and facilitate the discovery of featured products.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Thus, the website was worked on <a href=\"https:\/\/dominikahome.com\/\" target=\"_blank\" rel=\"noopener\"><strong>dominikahome.com<\/strong><\/a>, implementing an SEO strategy that allows you to attract customers interested in sustainable furniture and artisanal decoration.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2\ufe0f\u20e3 SEO Strategy: Keyword Analysis and Content Optimization<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">To ensure better positioning, a thorough keyword analysis and competition study were carried out.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udd0d <strong>Selected strategic keywords:<\/strong> \u2705 \u00absustainable wooden furniture\u00bb \u2705 \u00abartisanal decoration\u00bb \u2705 \u00abecological furniture\u00bb \u2705 \u00absustainable design sofas\u00bb \u2705 \u00abnatural rattan garden furniture\u00bb \u2705 \u00abwooden dining tables\u00bb \u2705 \u00absustainable home accessories\u00bb<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccc <strong>Main SEO optimization actions implemented:<\/strong> \u2714 Content optimization in titles, meta descriptions and ALT attributes of images. \u2714 Improvement of internal linking to facilitate navigation and enhance the main categories. \u2714 Review and categorization of products to maximize their visibility in specific searches. \u2714 Creation of a backlink strategy to strengthen the authority of the domain.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3\ufe0f\u20e3 SEO Optimization of Key Pages<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Each page of the website was optimized for specific keywords to improve its visibility in relevant searches:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccc <strong>Sofas Page<\/strong> \u2192 <a href=\"https:\/\/dominikahome.com\/product-category\/sofas\/\" target=\"_blank\" rel=\"noopener\">View page<\/a> \ud83d\udd39 Content optimization to highlight the range of <strong>sustainable design sofas<\/strong>, highlighting its quality and ecological materials.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccc <strong>Outdoor Furniture Page<\/strong> \u2192 <a href=\"https:\/\/dominikahome.com\/product-category\/outdoor\/\" target=\"_blank\" rel=\"noopener\">View page<\/a> \ud83d\udd39 Implementation of SEO strategies to position terms related to <strong>natural rattan garden furniture<\/strong> i <strong>ecological outdoor tables<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccc <strong>Home Page<\/strong> \u2192 <a href=\"https:\/\/dominikahome.com\/\" target=\"_blank\" rel=\"noopener\">View page<\/a> \ud83d\udd39 Improved content hierarchy to reinforce concepts such as <strong>handcrafted wooden furniture<\/strong> i <strong>ecological decoration<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4\ufe0f\u20e3 Results Obtained<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The implemented strategy has significantly improved Dominika Home&#039;s online presence, achieving an increase in organic traffic and a better ranking in searches related to sustainable furniture.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udcca <strong>Highlights:<\/strong> \u2714 Significant increase in visibility in search engines. \u2714 Increased qualified traffic to product pages. \u2714 Attracting new customers interested in ecological furniture and artisanal decoration.<\/p>\n\n\n\n<div class=\"wp-block-uagb-image uagb-block-e0072804 wp-block-uagb-image--layout-default wp-block-uagb-image--effect-static wp-block-uagb-image--align-none\"><figure class=\"wp-block-uagb-image__figure\"><img decoding=\"async\" srcset=\"https:\/\/articagency.cat\/wp-content\/uploads\/2024\/11\/Frases.3png-1024x1024.png ,https:\/\/articagency.cat\/wp-content\/uploads\/2024\/11\/Frases.3png.png 780w, https:\/\/articagency.cat\/wp-content\/uploads\/2024\/11\/Frases.3png.png 360w\" sizes=\"(max-width: 480px) 150px\" src=\"https:\/\/articagency.cat\/wp-content\/uploads\/2024\/11\/Frases.3png-1024x1024.png\" alt=\"SEO for Sustainable Furniture and Decoration\" class=\"uag-image-34290\" width=\"1024\" height=\"1024\" title=\"SEO for Sustainable Furniture and Decoration\" loading=\"lazy\" role=\"img\"\/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">5\ufe0f\u20e3 Conclusions and Recommendations for the Future<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83c\udfaf <strong>Positive Results:<\/strong> Dominika Home has established itself as a leading brand in sustainable furniture and quality decoration thanks to SEO optimization. \ud83c\udfaf <strong>Growth in the digital market:<\/strong> The strategy has attracted more potential customers and strengthened its online presence. \ud83c\udfaf <strong>Long-term SEO:<\/strong> The established base allows us to continue growing and improving our positioning.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udca1 <strong>Recommended actions to continue growing:<\/strong> \ud83d\udccd <strong>SEO-Friendly Content Creation<\/strong> \u2192 Publication of articles on sustainable design and ecological decoration. \ud83d\udccd <strong>Backlink expansion<\/strong> \u2192 Generation of links on websites specializing in decoration and interior design. \ud83d\udccd <strong>Constant optimization<\/strong> \u2192 Improved CTR in searches with many impressions but few clicks.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udccc Conclusion<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">With this project, Dominika Home has now had an SEO strategy <strong>fully optimized<\/strong>, focused on <strong>attract customers and consolidate itself as a benchmark in sustainable furniture and artisanal decoration<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A <strong>Artic Agency<\/strong>, we work so that each business can maximize its digital potential and obtain real results. \ud83d\ude80<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udce2 <strong>Do you want to boost your online business? Contact us!<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>A Artic Agency, treballem per potenciar la pres\u00e8ncia digital de negocis especialitzats a trav\u00e9s de webs personalitzades i estrat\u00e8gies SEO eficients. Un dels nostres darrers projectes ha estat amb Dominika Home, la botiga fundada per Dominika Niedbala, on hem dut a terme una estrat\u00e8gia d&#8217;optimitzaci\u00f3 SEO per millorar el seu posicionament i atraure clients interessats [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":34576,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"_uag_custom_page_level_css":"","footnotes":""},"project_category":[],"project_tag":[],"class_list":["post-34574","project","type-project","status-publish","has-post-thumbnail","hentry"],"uagb_featured_image_src":{"full":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/logo-dominika-home.jpg",300,300,false],"thumbnail":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/logo-dominika-home-150x150.jpg",150,150,true],"medium":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/logo-dominika-home.jpg",300,300,false],"medium_large":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/logo-dominika-home.jpg",300,300,false],"large":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/logo-dominika-home.jpg",300,300,false],"1536x1536":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/logo-dominika-home.jpg",300,300,false],"2048x2048":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/logo-dominika-home.jpg",300,300,false],"trp-custom-language-flag":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/logo-dominika-home-12x12.jpg",12,12,true],"et-pb-post-main-image":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/logo-dominika-home-300x250.jpg",300,250,true],"et-pb-post-main-image-fullwidth":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/logo-dominika-home.jpg",300,300,false],"et-pb-portfolio-image":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/logo-dominika-home-300x284.jpg",300,284,true],"et-pb-portfolio-module-image":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/logo-dominika-home.jpg",300,300,false],"et-pb-portfolio-image-single":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/logo-dominika-home.jpg",300,300,false],"et-pb-gallery-module-image-portrait":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/logo-dominika-home.jpg",300,300,false],"et-pb-post-main-image-fullwidth-large":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/logo-dominika-home.jpg",300,300,false],"et-pb-image--responsive--desktop":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/logo-dominika-home.jpg",300,300,false],"et-pb-image--responsive--tablet":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/logo-dominika-home.jpg",300,300,false],"et-pb-image--responsive--phone":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/logo-dominika-home.jpg",270,270,false]},"uagb_author_info":{"display_name":"Francesc Beumala Suri\u00e0","author_link":"https:\/\/articagency.cat\/en\/author\/francesc\/"},"uagb_comment_info":0,"uagb_excerpt":"A Artic Agency, treballem per potenciar la pres\u00e8ncia digital de negocis especialitzats a trav\u00e9s de webs personalitzades i estrat\u00e8gies SEO eficients. Un dels nostres darrers projectes ha estat amb Dominika Home, la botiga fundada per Dominika Niedbala, on hem dut a terme una estrat\u00e8gia d&#8217;optimitzaci\u00f3 SEO per millorar el seu posicionament i atraure clients interessats&hellip;","_links":{"self":[{"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/project\/34574","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/comments?post=34574"}],"version-history":[{"count":1,"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/project\/34574\/revisions"}],"predecessor-version":[{"id":34577,"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/project\/34574\/revisions\/34577"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/media\/34576"}],"wp:attachment":[{"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/media?parent=34574"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/project_category?post=34574"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/project_tag?post=34574"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}