{"id":34567,"date":"2024-11-06T09:41:00","date_gmt":"2024-11-06T08:41:00","guid":{"rendered":"https:\/\/articagency.cat\/?post_type=project&#038;p=34567"},"modified":"2025-02-12T09:50:04","modified_gmt":"2025-02-12T08:50:04","slug":"project-by-andrea-just-web-and-seo-for-the-health-and-beauty-sector","status":"publish","type":"project","link":"https:\/\/articagency.cat\/en\/project\/project-by-andrea-just-web-and-seo-for-the-health-and-beauty-sector\/","title":{"rendered":"Project by ANDREA JUST: Website and SEO for the health and beauty sector"},"content":{"rendered":"<p class=\"wp-block-paragraph\">At Artic Agency, we work to enhance the digital presence of professionals and in this specific case we are talking about the Web and SEO service for the health and beauty sector. One of our latest projects has been with <strong>Andrea Just<\/strong>, where we have carried out so much <strong>the design of your website as well as its SEO optimization<\/strong>, working together with the company to adapt it to its objectives and needs.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1\ufe0f\u20e3 Project objective<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The project focused on two key aspects: \u2714 <strong>Design and development of a personalized website<\/strong>, created jointly with Andrea Just to reflect its corporate identity and the aesthetic medicine services it offers. \u2714 <strong>Implementing an SEO strategy<\/strong> based on a detailed analysis of the competition and content optimization to improve search engine positioning.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Thus, the website was developed <a href=\"https:\/\/andreajust.com\/\" target=\"_blank\" rel=\"noopener\"><strong>andreajust.com<\/strong><\/a>, combining an elegant and intuitive design with an effective SEO strategy to attract patients interested in aesthetic treatments.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2\ufe0f\u20e3 SEO Strategy: Competition Analysis and Content Optimization<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">To ensure better positioning on Google, a comprehensive keyword study was carried out and several competing clinics were analyzed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This study allowed us to identify key opportunities to improve the positioning of Andrea Just&#039;s website compared to its competitors.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3\ufe0f\u20e3 Web Design and SEO Optimization for Key Sections<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Each page of the website was designed to convey professionalism and specialization in aesthetic medicine, while being optimized to improve its visibility.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccc <strong>Home Page<\/strong> \u2192 Developed and optimized to highlight the aesthetic medicine services and treatments offered by Dr. Andrea Just. External links to specialized directories were also included to reinforce the authority of the page.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccc <strong>Aesthetic Medicine Treatments Page<\/strong> \u2192 Optimized to present all available services and treatments, with clear and detailed information for patients.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udee0 <strong>Other SEO actions implemented:<\/strong> \u2714 Installation and configuration of <strong>Rank Math PRO<\/strong> for efficient SEO management. \u2714 Connection with <strong>Google Analytics and Google Search Console<\/strong> to monitor results. \u2714 Optimization of <strong>Local SEO<\/strong> to increase presence in geolocated searches. \u2714 Image optimization for more efficient indexing. \u2714 Backlink strategy to increase domain authority and website relevance.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4\ufe0f\u20e3 Results Obtained<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The implemented strategy has significantly improved Andrea Just&#039;s online presence, achieving an increase in organic traffic and a better ranking in searches related to aesthetic medicine.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udcca <strong>Highlights:<\/strong> <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2714 Significant increase in visibility in search engines. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2714 Increase in qualified traffic to treatment pages. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2714 Attracting new patients interested in aesthetic medicine services.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5\ufe0f\u20e3 Conclusion<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83c\udfaf <strong>Positive Results:<\/strong> Andrea Just has established itself as a benchmark in aesthetic medicine thanks to personalized web design and SEO optimization.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"> \ud83c\udfaf <strong>Growth in the digital market:<\/strong> The strategy has attracted more patients and strengthened its online presence. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83c\udfaf <strong>Long-term SEO:<\/strong> The established base allows us to continue growing and improving our positioning.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udca1 <strong>Recommended actions to continue growing:<\/strong> <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccd <strong>SEO-Friendly Content Creation<\/strong> \u2192 1TP5Blog posts about aesthetic treatments and beauty tips. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccd <strong>Backlink expansion<\/strong> \u2192 Generation of links on websites specialized in medicine and aesthetics. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udccd <strong>Constant optimization<\/strong> \u2192 Improved CTR in searches with many impressions but few clicks.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With this project, Andrea Just has now a website <strong>fully optimized and personalized<\/strong>, with an SEO strategy focused on <strong>attract patients and consolidate itself as a benchmark in aesthetic medicine<\/strong>In addition, this website has been developed using the <strong>Digital kit<\/strong>, making the most of the digital tools available to optimize the brand&#039;s online presence.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A <strong>Artic Agency<\/strong>, we work so that each business can maximize its digital potential and obtain real results. \ud83d\ude80<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udce2 <strong>Do you want to boost your online business?<\/strong><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"#contactar\">contact with us<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:0px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>","protected":false},"excerpt":{"rendered":"<p>A Artic Agency, treballem per potenciar la pres\u00e8ncia digital de professionals i en aquest cas en concret parlem del servei de Web i SEO pel sector de la salut i la bellesa. Un dels nostres darrers projectes ha estat amb Andrea Just, on hem dut a terme tant el disseny de la seva web com [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":34568,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"_uag_custom_page_level_css":"","footnotes":""},"project_category":[],"project_tag":[],"class_list":["post-34567","project","type-project","status-publish","has-post-thumbnail","hentry"],"uagb_featured_image_src":{"full":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/Web-i-SEO-per-al-sector-de-la-salut-i-la-belleza.png",2000,1128,false],"thumbnail":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/Web-i-SEO-per-al-sector-de-la-salut-i-la-belleza-150x150.png",150,150,true],"medium":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/Web-i-SEO-per-al-sector-de-la-salut-i-la-belleza-300x169.png",300,169,true],"medium_large":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/Web-i-SEO-per-al-sector-de-la-salut-i-la-belleza-768x433.png",768,433,true],"large":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/Web-i-SEO-per-al-sector-de-la-salut-i-la-belleza-1024x578.png",1024,578,true],"1536x1536":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/Web-i-SEO-per-al-sector-de-la-salut-i-la-belleza-1536x866.png",1536,866,true],"2048x2048":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/Web-i-SEO-per-al-sector-de-la-salut-i-la-belleza.png",2000,1128,false],"trp-custom-language-flag":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/Web-i-SEO-per-al-sector-de-la-salut-i-la-belleza-18x10.png",18,10,true],"et-pb-post-main-image":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/Web-i-SEO-per-al-sector-de-la-salut-i-la-belleza-400x250.png",400,250,true],"et-pb-post-main-image-fullwidth":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/Web-i-SEO-per-al-sector-de-la-salut-i-la-belleza-1080x675.png",1080,675,true],"et-pb-portfolio-image":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/Web-i-SEO-per-al-sector-de-la-salut-i-la-belleza-400x284.png",400,284,true],"et-pb-portfolio-module-image":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/Web-i-SEO-per-al-sector-de-la-salut-i-la-belleza-510x382.png",510,382,true],"et-pb-portfolio-image-single":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/Web-i-SEO-per-al-sector-de-la-salut-i-la-belleza-1080x609.png",1080,609,true],"et-pb-gallery-module-image-portrait":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/Web-i-SEO-per-al-sector-de-la-salut-i-la-belleza-400x516.png",400,516,true],"et-pb-post-main-image-fullwidth-large":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/Web-i-SEO-per-al-sector-de-la-salut-i-la-belleza.png",2000,1128,false],"et-pb-image--responsive--desktop":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/Web-i-SEO-per-al-sector-de-la-salut-i-la-belleza-1280x722.png",1276,720,true],"et-pb-image--responsive--tablet":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/Web-i-SEO-per-al-sector-de-la-salut-i-la-belleza-980x553.png",976,551,true],"et-pb-image--responsive--phone":["https:\/\/articagency.cat\/wp-content\/uploads\/2025\/02\/Web-i-SEO-per-al-sector-de-la-salut-i-la-belleza-480x271.png",478,270,true]},"uagb_author_info":{"display_name":"Francesc Beumala Suri\u00e0","author_link":"https:\/\/articagency.cat\/en\/author\/francesc\/"},"uagb_comment_info":0,"uagb_excerpt":"A Artic Agency, treballem per potenciar la pres\u00e8ncia digital de professionals i en aquest cas en concret parlem del servei de Web i SEO pel sector de la salut i la bellesa. Un dels nostres darrers projectes ha estat amb Andrea Just, on hem dut a terme tant el disseny de la seva web com&hellip;","_links":{"self":[{"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/project\/34567","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/comments?post=34567"}],"version-history":[{"count":2,"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/project\/34567\/revisions"}],"predecessor-version":[{"id":34570,"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/project\/34567\/revisions\/34570"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/media\/34568"}],"wp:attachment":[{"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/media?parent=34567"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/project_category?post=34567"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/articagency.cat\/en\/wp-json\/wp\/v2\/project_tag?post=34567"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}